Who We Are

WhyofThere are a group of geospatial translators, technologists, and communicators. We think and act differently.

Innovation and thought leadership have been key to our success. We began building GIS web applications in the 90’s, while most were still focused on desktop GIS. In 2009, with the release of the iPad 1, we began building mobile GIS applications. Most at that time were still trying to recreate desktop GIS applications for use on the web. 

We’ve worked with organizations with great technology but no strategy. We’ve read wonderful strategy documents, which lack an execution plan. We’ve yawned through marketing blurb promoting products and capabilities. We’ve listened to sales pitches which never once address the customers problem. We’ve watched ‘go fast’ solutions be built, where ‘going slow to go fast’ was needed.

                                                                And we have helped correct these mistakes.

Today we are focused on Geospatial 2.0, the next and biggest leap for the geospatial industry. Geospatial 2.0 is disruptive. Driven by new location-based data and analytics, it promises fast, accurate decision-making. A new way to tackle and solve problems. Those who will be Geospatial 2.0 successes will take a new approach. They will be forward thinkers, learning from the past, creating an exciting new future.

                           WhyofThere’s mission is to help those organization make that future a reality.