Buffering, geodatabase, location strategy, geocoding, Web GIS, location analytics. Nobody cares. Most have no idea what you are talking about. Drop it. What do those who might use GIS care about?
Problem to solution that is what!
Forget GIS. Focus on Solutions.
So forget GIS, and let’s get focused on telling problem to solution stories.
Here is one .. how do organisations most easily capture reports of problems, move to task assignment (for a fix), to resolution reporting? Geotechnology has all the answers as the short video below shows.